OUR STORY & MISSION

Built by Operators.
Driven by Real-World Results.

MorelMedia was founded in 2022 as a web development agency. In 2024, we shifted 100% of our focus to e-commerce growth—combining technical storefront engineering with hands-on marketplace management, Amazon PPC, and retention marketing.

VERIFIED ECOSYSTEM & PLATFORM SPECIALIZATION
Shopify & Shopify Plus
WooCommerce Partner
Amazon Seller Central & PPC
eBay Store Management
Klaviyo Retention Partner
Google Shopping & Business
THE EVOLUTION

From Web Agency to E-Commerce Partner

2022 — LAUNCH

Web Development Agency

Started as a dedicated web development agency, building high-speed WordPress websites, custom web applications, and technical digital infrastructure.

2024 — PIVOT

100% E-Commerce Shift

Expanded into full-spectrum e-commerce, adding Shopify/WooCommerce CRO, Amazon Seller Central & eBay marketplace management, Amazon PPC, and Klaviyo email retention.

TODAY — OPERATORS

In-House Brand Operations

We run our own retail brands—Mercado Morel and Coded Clothes—testing ad budgets, email flows, and inventory strategies on our own business first.

HOW WE WORK

Lean, Agile & On-Demand Specialists

We keep overhead low and agility high. No bloated agency management tiers or junior account reps—just direct access to dedicated specialists.

JM

Joel Morel

Founder & Lead Operator

Directly oversees strategy, D2C storefront engineering, marketplace management, and daily brand operations.

PPC

PPC Specialist

On-Call Ad Strategist

Specialized in high-scale Amazon Sponsored Products PPC, Google Shopping campaigns, and Meta retargeting funnels.

SLS

Sales Specialist

On-Call Growth Strategist

Assists with client growth audits, sales channel discovery, and enterprise B2B partnership expansion.

IN-HOUSE PROOF

We Test on Our Own Brands First

We operate Mercado Morel (WooCommerce + Amazon + eBay) and Coded Clothes (WooCommerce + Printful POD). Every ad strategy and email flow is proven on our own P&L first.

WHY CLIENTS CHOOSE US
  • Direct Founder Access: No account manager middlemen.
  • Proven Operations: Real capital risked on Amazon & D2C.
  • On-Demand Specialists: PPC & Sales experts on-call.
  • Net Profit P&L Focus: Zero reliance on vanity metrics.

Let’s Scale Your E-Commerce Business

Book a 30-minute growth strategy audit. We’ll evaluate your storefront, ad accounts, marketplaces, and retention funnels.

Book Your E-Commerce Growth Audit →